Running
Music
We write the words, produce the record, and release it under our own name.
- Songwriting
- Written by people. This is the part we own outright and the part that decides whether a song is any good.
- Production
- Arrangement, performance and mix, to a specification set before anything is made.
- Artist development
- A small roster, defined in writing, developed properly.
- Distribution
- Delivered to every streaming platform, with the disclosure that belongs on it.
Nity writes and produces records and releases them under its own name. The words are written by people. The voices are synthetic and we say so on every release.
The first records were commissioned work: a brief from a client, answered as a song rather than an advertisement. That remains the most interesting way to use this, because a brief with a real constraint in it produces a better record than an open one.
More detail, depending on what you are here for:
- A custom song for a brand, including when it is the wrong idea
- Music for a product launch, and how far ahead to start
- Commissioned music for video, and why cutting to the song is different
- AI-generated music for business, honestly, including what you own
Artists
Work with us
A song, for digital and social
For a company with something to explain that a blog post keeps failing to explain.
You bring the brief and the constraint. We write the words, produce the record and hand it over with the copyright assigned to you in writing, for your site, your socials, your channels and your events, for as long as you want it.
- Original lyrics, written to your brief
- A finished master, WAV and MP3
- Cover artwork
- A performer chart, if you ever want it played live
- Copyright assigned to you, in writing, in perpetuity
- Indemnified: we warrant the work is ours to assign
From $8,000 per track.
A song cleared for advertising and broadcast
For a campaign that will run as paid media, on television, or in a cinema.
The same record, cleared for the uses a subscription library will not cover at any tier. Paid advertising and broadcast are where stock music licences stop and where an unclear chain of authorship becomes a legal problem rather than a creative one.
- Everything above
- Cleared for paid advertising, broadcast and cinema
- A music video cut to the vocal, per sung line
- Subtitles burned in, timed to the words
- Written chain of authorship for every element
From $20,000.
A sonic identity
For a company that needs a sound rather than a song.
The full set: the theme, the short forms it reduces to, and the variants that have to work in a product, an ad and a lobby without sounding like three different companies. Eight to twelve weeks, because that is how long it takes to do properly.
- A core theme and an audio logo
- Short forms, cut to the lengths you actually use
- Product and interface audio
- Variants for region, tempo and instrumentation
- A written specification, so it survives your next agency
From $60,000.
Release it as an artist
For a brand that wants the record on Spotify rather than only on its own channels.
We release it through one of our artists, with the disclosure that belongs on it. You get the asset and the credit; we handle distribution, metadata and the parts that get releases rejected.
- Distribution to every major platform
- Release metadata and AI disclosure
- Produced for you by Nity, in the credits
Priced per release, alongside any tier above.